Human nature in the 21st century is under threat. Scholar and author, Shoshana Zuboff examines the unprecedented form of power called "surveillance capitalism," and the quest by powerful corporations to predict and control our behavior. #surveillancecapitalism #corporations #shoshanazuboff Shoshana Zuboff is an American author and scholar. She is the author of the books In the Age of the Smart Machine: The Future of Work and Power and The Support Economy: Why Corporations Are Failing Individuals and the Next Episode of Capitalism, co-authored with James Maxmin. To discover more talks, debates, interviews and academies with the world's leading speakers visit https://iai.tv/subscribe?utm_source=Youtube&utm_medium=description&utm_campaign=shoshanazuboff The Institute of Art and Ideas features videos and articles from cutting edge thinkers discussing the ideas that are shaping the world, from metaphysics to string theory, technology to democracy, aesthetics to genetics. Subscribe today! For debates and talks: https://iai.tv For articles: https://iai.tv/articles For courses: https://iai.tv/iai-academy/courses